ON-PAGE SEO SCOPE OF WORK

On-Page SEO — Page-Level Optimization

Page optimization, content briefs, landing page tuning, and on-page maintenance — scoped per task, priced per deliverable.

Start with five existing pages from $250. Each order names the URLs, shared objective, inputs, output format, and acceptance boundary; copy production, design, and development are separate.
4 Tasks
$250 Starting price
2 Services
On-Page SEO illustration

Trusted by industry leaders

Cryomed Cryomed
Porto Montenegro Porto Montenegro
Minto Minto
Weestep Weestep
Alfacash Alfacash
Bamboo Group Bamboo Group
KISA KISA
Promwad Promwad
Alvadi Alvadi
Alconost Alconost
Alfa Coins Alfa Coins
Infatica Infatica
Nitro Nitro
Ethplorer Ethplorer
Safety Culture Safety Culture
Selmac Selmac
Cryomed Cryomed
Porto Montenegro Porto Montenegro
Minto Minto
Weestep Weestep
Alfacash Alfacash
Bamboo Group Bamboo Group
KISA KISA
Promwad Promwad
Alvadi Alvadi
Alconost Alconost
Alfa Coins Alfa Coins
Infatica Infatica
Nitro Nitro
Ethplorer Ethplorer
Safety Culture Safety Culture
Selmac Selmac
ON-PAGE SEO TASKS

On-Page SEO Tasks and Pricing

Select a bounded page or brief batch. The agreed URL list, shared objective, inputs, output format, and one QA pass define acceptance.

Page Optimization

A one-time batch of existing pages with a shared search objective and an approved query-to-page map. Each included URL receives a documented recommendation set or agreed CMS-ready changes; new copy, design, and development are excluded.

Deliverables

  • Documented title and meta recommendation per included URL
  • Heading, content hierarchy, and intent review per included URL
  • Internal-link actions within the agreed page set
  • Change log or implementation-ready specification
  • One QA pass against the approved batch

Volume Tiers

Content Brief Creation

One production-ready brief per included unit. Each brief covers one agreed page or topic inside an approved demand cluster; article writing, translation, subject-matter review, and design are separate.

Deliverables

  • One approved target cluster and intent per brief
  • Production-ready heading structure and content outline
  • Competitive gap, entities, and questions to cover
  • Format, internal-link targets, and acceptance notes

Volume Tiers

Landing Page Optimization

A deep recommendation set for each named existing landing page: intent, conversion path, content structure, schema, and test hypotheses. Net-new copy, design, experiment development, and custom implementation are separately scoped.

Deliverables

  • One documented SEO and conversion review per named page
  • Prioritized content-structure and message recommendations
  • Schema specification where relevant
  • Test hypotheses and measurement notes
  • One review round and one QA pass

Volume Tiers

On-Page SEO Maintenance

A monthly review and bounded refresh of up to the selected number of existing pages. It covers decay diagnosis and lightweight metadata, heading, and internal-link updates; full rewrites and net-new pages are excluded.

Deliverables

  • Named page list and monthly on-page health report
  • Freshness and ranking-decay analysis per selected page
  • Agreed lightweight metadata, heading, and internal-link updates
  • Change log and one QA pass per cycle

Volume Tiers

WHY ON-PAGE SEO MATTERS

The Layer Between Content and Rankings

Search engines evaluate every page individually. On-page optimization is where intent meets structure.

Good content underperforms without on-page signals

Title tags that miss the query, headings that confuse the topic hierarchy, internal links that lead nowhere — these gaps cost rankings on pages that otherwise deserve to rank. On-page optimization bridges the distance between what you wrote and what search engines need to see.

Intent mismatch kills conversion before it starts

A page optimized for the wrong intent attracts the wrong traffic. On-page SEO aligns each page with the specific query type it should serve — informational, navigational, or transactional. The result is traffic that converts, not traffic that bounces.

Scaling without a system creates debt

Sites that optimize pages ad-hoc accumulate inconsistencies — duplicate title patterns, orphaned content, conflicting internal signals. Systematic on-page optimization prevents this debt from forming and keeps every page working within a coherent structure.

WHAT ON-PAGE SEO COVERS

On-Page SEO Services We Deliver

Every task has clear deliverables, fixed pricing, and a named specialist.

Page optimization

Title tags, meta descriptions, heading hierarchy, and internal linking — optimized per page against the queries that page should own.

  • + Title and meta description writing
  • + Heading structure and H1-H6 hierarchy
  • + Internal link placement and anchor text
  • + Content-to-query alignment review
  • + Image alt text and on-page media optimization

Content briefs

Research-backed briefs that give writers everything they need — target queries, intent classification, structure, and competitive benchmarks.

  • + Query cluster mapping and intent analysis
  • + Recommended content structure and outline
  • + Competitive gap and SERP feature analysis
  • + Word count, format, and linking guidance
  • + Ready-to-use brief document per topic

Landing page optimization

Deep optimization of pages that carry the most revenue weight. Conversion alignment, structured data, and measurable improvement plans.

  • + Full on-page audit per landing page
  • + Conversion-focused content restructuring
  • + Schema markup for rich result eligibility
  • + A/B testing recommendations

On-page maintenance

Monthly reviews that catch ranking decay, content staleness, and emerging optimization opportunities before they become losses.

  • + Monthly ranking and content health report
  • + Title and meta tag refresh cycles
  • + Internal link structure updates
  • + Content freshness recommendations
WHY CLIENTS CHOOSE OUR ON-PAGE SEO

What Makes Our On-Page SEO Different

Not keyword stuffing. A systematic approach that turns pages into answers.

Intent-driven, not keyword-stuffed

Every optimization starts with understanding what the searcher actually needs. We map queries to intent types and align page content accordingly — not by cramming keywords, but by structuring pages that genuinely answer the question.

  • Intent classification before any optimization
  • Content aligned with query type, not just volume
  • Pages that satisfy the searcher, not just the algorithm

Content that converts, not just ranks

Ranking is only half the job. We optimize for the action that matters — whether that is a purchase, a signup, or a qualified lead. Every title, heading, and content block is evaluated for both search visibility and conversion potential.

  • Conversion intent built into every page structure
  • CTA placement aligned with content flow
  • Measurable impact on both traffic and engagement

Systematic, not ad-hoc

We do not optimize pages in isolation. Every page fits into a site-wide content architecture with clear internal linking logic, consistent heading patterns, and no cannibalization. The system scales — individual heroics do not.

  • Site-wide content architecture alignment
  • Cannibalization detection and resolution
  • Repeatable process across any number of pages
HOW ON-PAGE SEO ENGAGEMENT WORKS

From Brief to Optimized Pages

Four steps. Clear deliverables at every stage. No surprises.

Brief

Share the named page set, business goal, approved query map, target market, and implementation preference. Template differences or missing inputs can move pages into separate batches.

  • Priority page list or URL set
  • Target markets and languages
  • Business goals and conversion actions

Audit

We analyze each page against its target queries — intent alignment, content gaps, structural issues, and internal linking opportunities.

  • Per-page query-to-content mapping
  • Heading and meta tag analysis
  • Internal link opportunity identification

Optimize

We deliver the agreed specification per page, or make explicitly approved CMS-safe changes when access and the order allow it.

  • Optimized title and meta description per page
  • Heading structure recommendations
  • Internal linking action items

Monitor

Track ranking and engagement changes. For maintenance clients, we repeat the cycle monthly with updated priorities.

  • Ranking movement tracking
  • Engagement and conversion monitoring
  • Monthly refresh for maintenance clients
RELATED SCOPES OF WORK

Other SEO Scopes of Work

On-page SEO works best alongside these complementary scopes.

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ON-PAGE SEO RESULTS

What Clients Say About Our On-Page SEO Work

ON-PAGE SEO FAQ

Common Questions About On-Page SEO

Straight answers about scope, pricing, and delivery.

What is included in page optimization?

Each named URL receives a title/meta recommendation, heading and intent review, internal-link actions, and a documented change set. The standard tier assumes existing pages with a shared objective and an approved query map. New copy, design, custom development, and work outside the named URL set are separate.

How much does on-page SEO cost?

Page optimization starts at $250 for 5 existing pages with a shared objective. Content briefs start at $500 for 5 briefs, landing-page recommendations at $400 per named page, and bounded maintenance at $400 per month for up to 10 pages. Template, language, market, and implementation complexity are confirmed before delivery.

Do you do keyword research as part of on-page SEO?

On-page optimization requires an approved query-to-page map. Search-demand discovery, clustering, cannibalization decisions, and architecture are a separate SEO Research scope and can be completed first or included in an approved SEO program cycle.

What is a content brief and who uses it?

A content brief is a research-backed document that tells a writer exactly what to create: target queries, intent type, recommended structure, competitive benchmarks, and word count guidance. It is used by in-house writers, freelancers, or our own content team.

How is landing page optimization different from regular page optimization?

Landing-page optimization goes deeper into intent, conversion path, structured data, content structure, and test hypotheses for one named existing page. It remains a recommendation deliverable unless the order explicitly includes CMS-safe implementation; copywriting, design, and experiment development are separate.

How long does page optimization take?

S tier (5 pages): 3-5 business days. M tier (15 pages): 5-7 days. L tier (30 pages): 7-10 days. XL is custom-scoped based on page complexity and content requirements.

What does on-page SEO maintenance include?

Each cycle names up to the selected number of pages, diagnoses decay or freshness issues, applies or specifies agreed lightweight metadata, heading, and internal-link updates, and records the changes. Full rewrites, new pages, design, and development are not included.

Do you implement the recommendations?

The standard deliverable is an implementation-ready specification. We can make agreed CMS-safe SEO changes when access, staging, and the order allow it; custom code, design, full copy production, and changes outside the approved batch are separately scoped. The base scope covers English and one primary country, with each additional language or country priced as a paid add-on.

What is the best first step?

Page Optimization at the S tier ($250 for 5 pages). Pick your highest-priority pages and we will optimize them with intent-aligned titles, headings, and internal links. No ongoing commitment required.

NEXT STEP

Start With Page Optimization

Get a bounded recommendation set for five named existing pages with one shared objective, documented changes, and one QA pass. Copy, design, and development are separate.

Delivery: 3-5 business days. One-time engagement.